Lesson 5: Module C | Strength and conditioning coach and physical therapy relationship

Lesson 5 | Module C
Developing a relationship with a physical therapist or strength coach can add tremendous value to both of your business. This relationship needs to be a strong one so that the client or patient can be provided service seamlessly despite where they currently are. By choosing who you work with carefully you can find someone who is inline with your core values and training principles. This will allow for better coherence between the coach and therapist to provide the best service possible to the person in front of them.

All too often people get lost in this gray zone where they are too functional for PT but not functional enough to work with their strength coach and this gap needs to be closed and by creating strong relationships between our professionals we can bridge this gap and help anyone and everyone who walks through our doors. 

QUICK LINKS
Lesson 1 Modules
Lesson 2 Modules
Lesson 3 Modules
Lesson 4 Modules

Discussion Questions

  1. Brainstorm some alternative revenue streams. Think about the time investment and what you could charge. Decide which are plausible.

  2. What are you looking for when looking for a strength coach or physical therapist to work with?

  3. What would be your ideal type of patient population to work with, and how would you want to work with them (in-person visits, mix of in-person visits with programming, telehealth etc)?

  4. What would be your unique service/selling proposition statement for your clinic?

  5. Make a list of 5 other businesses/organizations you would want to network with for your own clinic, and how you could help each.